Most business owners know they should stay in touch with their clients between transactions. The reason why is simple: when you go silent for 6, 12, or 18 months, you fade from their minds.

When that happens, clients forget what you do, how you helped them, and why they valued working with you. They see a competitor’s name somewhere: a sign, a social post, a newsletter, and suddenly that person is top-of-mind instead.

Until all of a sudden, your best client from three years ago lists their house with another agent. Or refers their friend to a different advisor. Or renews their policy with someone who simply stayed visible.

You lose business you never even knew was there, because THEY FORGOT ABOUT YOU!

What Actually Keeps You Top-of-Mind (Without the Time Drain)

What I do is specialize in story-driven newsletters for business founders/owners who want consistent client communication without having to write it themselves.

The reason why I recommend story-driven newsletters is because they’re the single most authentic way to stay visible. Generic market updates sound like everyone else. Your real stories: the client moments, the lessons you’ve learned, the insights from your actual work and life, those are what people remember and what build real connection.

The benefits of consistent story-driven communication are simple: your customer remembers you, trusts you, and thinks of you first when the need arises. You get more repeat business, more referrals, and more inbound opportunities, all of which allow you to spend less time hunting for clients and more time serving the ones who already know, like and trust you.

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Here’s How It Works

1. Share a story (2-3 sentences, twice a month)
A client conversation, something you observed at your kid’s game, a headline that made you think, a conversation with a friend—anything from work or everyday life that stuck with you.

2. We write your newsletter
We find the business lesson in your story and transform it into a compelling newsletter written in your voice.

3. You review, personalize, and send
Quick edits if needed, add any personal touches, then distribute to your list.

Total time from you: 3–5 minutes twice a month.

Whether you run an advisory firm, a brokerage, or another founder‑led, relationship‑driven business, the process is the same: you share a short story, your newsletter shows up ready to send.

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Get Started

Story-Driven Newsletters: $997/month

• Two professionally written newsletters per month
• Story-driven format that differentiates you from competitors
• Written in your voice, tailored to your business
• Minimal time required from you (just share brief stories)
• Cancel anytime—no long-term contracts

Need to see a sample? CLICK HERE

Prefer LinkedIn?

Same story-driven approach, optimized for LinkedIn visibility and lead generation.

You share brief observations from your work or life. We turn them into engaging LinkedIn posts that position you as a trusted expert and keep you visible to your network.

LinkedIn Ghostwriting: $1,997/month

• 4 professionally written posts per month (weekly)
• Story-driven format that stands out in the feed
• Written in your voice, builds credibility
• Minimal time required (just share brief stories)

CLICK HERE to get started with LinkedIn Ghostwriting

Want Both?

Get complete coverage—stay top-of-mind via email AND LinkedIn.

Complete Package: $2,497/month

Save $497/month vs. buying separately

2 newsletters + 4 LinkedIn posts per month

Consistent presence across both channels

CLICK HERE for Complete Package

Have questions before you begin?
Email directly for fast, personalized answers—no sales pressure, ever.
john@newsletterghostwriting.com